Survey Distribution & Branding

Why sending from your own domain is restricted
Wellness Pulse delivers some of the highest deliverability and response rates in the industry for sensitive wellness programs. To protect that reputation and limit legal/liability risk for you and other customers, we only enable outbound email from customer domains for verified institutions that have been active on Wellness Pulse for at least three months.

To request access, please contact support@wellpulse.org and our team will review and enable this for eligible institutions.

Basic branding

These details appear in your survey communications (emails, QR landing pages, and other channels), even if you keep sending from a Wellness Pulse address.

Sender name (shown in inbox)

This is the name people see in their inbox next to the subject line.

Reply-to email

Replies to survey invitations or reminders will go to this address.

Organization name for footer

Organization address

Used in the footer for compliance and clarity.

Contact phone Optional

Send from your own domain (optional)

This feature is currently restricted. Once approved, Wellness Pulse can send emails as your institution, like surveys@your-organization.org, after DNS is configured.

Send emails from our own domain

Preferred “From” email

This is the address staff will see as the sender when surveys go out.

IT / DNS contact email Optional but recommended

We’ll send this person a copy of the DNS instructions so they can paste in the records.

Step 1: SPF record

Ask your IT contact to add this include to your SPF record for the domain.

Type

Host

Value

TXT

v=spf1 include:wellpulse-mail.example ~all

Step 2: DKIM record

Add this DKIM record to help inboxes trust that we can send on your behalf.

Type

Host

Value

CNAME

wellpulse._domainkey

dkim.wellpulse-mail.example.

DNS not verified yet We’ll check for these records before sending “from” your domain.

Preview

This is roughly how your survey invitation emails will appear. The same branding is used across all distribution channels.

Your Organization Feedback Team

to: team member

via wellness-pulse.org

Subject: Quick wellness pulse for your team

Hi there,

We’d love a 30-second check-in on how your shift is going. Your feedback helps us spot issues early and support your team.

Sent on behalf of Your Organization via Wellness Pulse.
123 Wellness Way · Springfield, ST 12345

Even before your domain is configured, we’ll use this branding while sending from a secure Wellness Pulse address. When DNS is ready, we’ll switch to sending as your organization.